BlackFin Marketing consultant Reveals Grasp Mortgage Metric

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Dan Green, Blackfin Group Principal

Dan Inexperienced, Blackfin Group Principal

In his new paper, Dan Inexperienced explains the key and energy of productiveness.

What Dan has carried out will completely make a bottom-line distinction for the mortgage lenders who learn this paper.”

— Keith Kemph, BlackFin Group CEO

ENGLEWOOD, CO, USA, September 8, 2021 / — BlackFin Group, a administration consulting agency serving the Banking and Mortgage Industries, introduced at this time that firm Principal Dan Inexperienced has authored a brand new paper that explains intimately methods to calculate the metric most important to mortgage lender profitability. The paper, entitled “Productiveness, The One KPI to Rule Them All,” explains the ability of this key metric and its correlation to lender profitability.

“I’m obsessive about Productiveness as a result of the mortgage origination business is serially and perpetually inefficient,” Inexperienced mentioned. “The most important single part of cost-to-close is labor. Labor accounted for 70% of the cost-to-close in 2020. It’s about the identical in 2021, in response to the MBA. The one significant approach to lower CTC, due to this fact, is to extend productiveness. By rising productiveness, due to this fact, profitability and aggressive benefit enhance.”

Inexperienced studied enterprise administration, with an emphasis in accounting, finance and economics at Michigan Technological College and joined CUNA Mutual Mortgage Corp. in 1994. He left CUNA to affix Prime Alliance Options, one of many business’s first know-how options developed particularly for Credit score Unions. Inexperienced performed numerous roles when Prime Alliance was acquired by Mortgage Cadence, together with EVP of Advertising and marketing, EVP of Operations the place he additionally lead this system and challenge administration workplace, together with Human Sources.

Whereas at Mortgage Cadence, Inexperienced leveraged his expertise within the credit score union house and carried out an 8-year examine on excessive efficiency mortgage lending utilizing public file and consumer provided information. Throughout this time, he unlocked the code for efficient mortgage lending and uncovered the significance of Productiveness to lender profitability.

“What Dan has carried out will completely make a bottom-line distinction for the mortgage lenders who learn this paper,” mentioned Keith Kemph, BlackFin Group CEO. “Each consumer we now have ever labored with was in search of the formulation for greater profitability in a altering market. Dan Inexperienced has cracked the code and he offers them the reply they’ve been in search of.”

BlackFin consumer engagements differ from information evaluation to basic advisory to participating within the heavy lifting required to implement an establishment’s enterprise technique or know-how initiative. Nearly all the work the consultancy does begins with a considerate evaluation of the establishment’s present state and future targets. This report marks the start of the agency’s business analysis and benchmarking consulting follow.

In his new paper, Inexperienced explains how lenders can take management of this vital success metric and, consequently, unlock greater profitability. For extra data or to buy, go to

About BlackFin Group

BlackFin Group is a administration consulting agency that focuses on innovation, know-how and enterprise optimization within the banking and mortgage banking business. We’re expert within the profitable execution of your companies’ vital initiatives by offering best-in-class assets that guarantee challenge success. For extra data, contact the corporate at (303) 524-1907,, or go to its web site

Rick Grant
RGA Public Relations
+1 570-497-1026
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